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Design

Favicon

A small website icon shown on the browser tab and in search results.

A favicon is a small detail that signals professionalism and helps users spot the site among many open tabs. Google also shows it next to results on mobile.

What it means in practice

A favicon is a website’s small icon shown on the browser tab, in bookmarks, history, on the phone’s home screen and next to Google results on mobile. It’s usually a simplified mark from the logo.

Why it matters for your business

It’s a small detail that signals professionalism and helps people recognise your site among many open tabs. A missing favicon or the system default looks careless, also in search results.

Examples and good practice

  • Use a simple mark that’s readable at 16×16 px.
  • Prepare versions for different devices (including an iPhone icon).
  • Ensure contrast on light and dark tabs.
  • Use the same mark as in your logo.

How Novi handles it

Every Novi website gets a favicon prepared from your logo, in a set of sizes for browsers and phones.

Tip for Novi online advisors

Related terms

Visual identity Icons Mockup Website animations Wireframe Colour palette Popup Typography

All of this comes as standard with a Novi website.

A complete Novi website: PLN 1,995. And if you enjoy talking about things like this with business owners — join the Novi team of online advisors.