Good hosting ensures uptime of 99.9% or more. Every hour of downtime means lost customers and a worse Google assessment.
What it means in practice
Uptime is the percentage of time a website is available and working. 99.9% uptime means at most about 43 minutes of downtime a month; 99% means over 7 hours.
Why it matters for your business
Every hour the site is down means lost customers, missed bookings and a worse Google assessment. It hurts especially during ad campaigns that pay for clicks to a broken site.
Examples and good practice
- Choose hosting with guaranteed uptime of 99.9% or more.
- Use monitoring that alerts you to outages.
- Schedule maintenance for low-traffic hours.
- Keep backups for quick restoration.
How Novi handles it
Novi hosting provides high uptime, and the Protection Plus module adds 24/7 monitoring with immediate alerts.