Splitting a longer form into steps reduces the sense of effort and often increases the number of enquiries sent.
What it means in practice
A multi-step form splits a longer enquiry into several short steps, e.g. 1) type of service, 2) details and photos, 3) contact details. A progress bar shows how much is left.
Why it matters for your business
Splitting the form reduces the sense of effort – customers start with a simple choice and are already engaged before giving their details. It often increases submissions and the quality of quoting data.
Examples and good practice
- Start with the simplest question, e.g. choosing a service.
- Collect contact details at the end.
- Show progress and allow going back a step.
- Allow photo uploads if they help quoting.
How Novi handles it
The multi-step quote form with photos module adds such a form to your Novi website. Enquiries land in the lead inbox with complete information.
