The quality of an AI answer depends on the quality of the prompt. At Novi we use AI in website production, but every result is checked and refined by a human.
What it means in practice
A prompt is the instruction or question you type into an AI tool such as ChatGPT or Claude. It can be one sentence or a detailed brief with context, examples and the expected format of the answer.
Why it matters for your business
The quality of the result depends on the quality of the prompt. A vague instruction gives a vague answer; a precise prompt with details about your business gives text you can actually use.
Examples and good practice
- Give context: industry, town, target group, tone of voice.
- Specify the format: list, paragraph, maximum length.
- Add an example of what you like.
- Always check facts in the AI’s answer.
How Novi handles it
At Novi every order generates a detailed prompt with your company details, industry and chosen modules. AI speeds up the work, but every text and design is checked and refined by a person.
