Reviews are one of the strongest factors in buying decisions and an important signal for local SEO and E-E-A-T. A Novi website shows customer reviews in a prominent place.
What it means in practice
Online reviews are customers’ ratings and comments published on Google, Facebook, industry portals (e.g. ZnanyLekarz, Booksy) or the company website. For many customers they’re the most important information source before choosing a provider.
Why it matters for your business
Reviews are one of the strongest purchase-decision factors and an important local SEO and E-E-A-T signal. A business with many fresh, good reviews beats competitors even when it’s more expensive.
Examples and good practice
- Ask for a review right after a successful job – SMS or email with a link.
- Reply to every review, including critical ones, calmly and factually.
- Don’t buy fake reviews – it’s a legal and reputational risk.
- Show your best reviews on your website.
How Novi handles it
A Novi website shows customer reviews prominently. The automated review collection, Google reviews widget and AI review reply modules help you earn and handle them.
